Seller Services

Full Service Value

James McGowan is proud to be a full-service, and full-time, real estate agent.  In addition, our company, Prudential Georgia Realty, is proud to be a full-service brokerage. The reason is simple.  Our clients achieve a better return on their property investment!  
There are a number of variables to consider when calculating your return on investment including sale price, time on market, carrying costs, repair costs, staging costs and more.  The real estate process can be very complicated and time-consuming.  The key areas of value for full-service real estate include the following:

• Extensive Contract Expertise - Understanding the Georgia Real Estate contracts requires a significant amount of training and experience.  A single mistake by a homeowner trying to sell their home by owner can be a very significant financial liability.  Did you know that the latest Georgia contract has 14 major changes? James makes sure to keep up with the current changes and future changes to better serve YOUR needs.
• Advanced Property Marketing – Did you know that over 89% of buyers in Atlanta use the internet for their home search?  How will your home get maximum exposure and be distinctive on the right real estate websites?  What is the winning value proposition and story of your home versus the competition?  James utilizes his professional skills and the best tools & resources in the market.
• Accurate Market Valuation - What is your home really worth – and how does that change as the market changes?  Determining detailed market value requires the compilation of a significant amount of data plus local market expertise.  "Zestimates" have proven to be wrong time and time again......
• Real Estate Negotiation Skills – Advanced negotiation skills are great asset.  Combining advanced negotiation skills with detailed facts and specific real estate expertise achieve the maximum result.  James continues to go through Prudential Georgia Realty's specialized program(s) to teach and certify it's full-service agents for real estate negotiations that deliver for it's clients.
• Client Services – How much is your time worth?  The process of selling a property takes much more time than most consumers realize.  As the real estate market continues to evolve, it is getting increasingly complicated, time-consuming and costly to market and sell properties.  James is committed to unsurpassed service before, during and after the sale. 

  
Most buyers begin the search for a new home on the Internet. Prudential Georgia Realty showcases our client’s homes in more locations online- over 25 million unique views per month from our websites and affiliate sites- and we feature multiple photos and virtual tours to ensure your home rises to the top of any search.
Our past clients agree that Full-Service Real Estate was “The Right Choice ™” for them.